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how to cultivate a social and connected organization [infographic]
Tweet Okay, this infographic is called “The Social Enterprise” but it’s not about social enterprises. Huh? Well, it’s about organizations using social media, rather than social enterprises in the...
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Social Media for Social Good [Infographic]
Tweet Today’s post is a great guest article, and amazing infographic, by Logan Harper from UNC. Here it is: Social media—through which users create online communities to share information, ideas,...
View Article4 steps nonprofits can take to establish lasting business partnerships
Tweet Today we have an excellent guest post on some tips for building effective business partnerships, by Ashley Halligan, an analyst at Software Advice Cause marketing has been a long-recognized a an...
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quick decisions = bigger donations
Tweet You may have heard about a recent study by researcher David Rand, and published in the journal Nature, called “Spontaneous Giving and Calculated Greed“. Essentially the research found that...
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creative holiday giving
Tweet Fundraising for charities is difficult. Not only do nonprofits have to compete against each other for a limited pot of money available from potential donors, but they also have to compete...
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is it right for charities to use neuromarketing?
Tweet It’s a pretty well known fact that companies use whatever marketing tactics are available to them to sell their products. Marketing is a massive industry with tons of money and research behind...
View Articlehow are charities using digital fundraising?
Tweet Most charities are using some sort of digital fundraising technology now – online giving, text messaging, email campaigns, etc. In fact, according to this research from the UK, Understanding...
View Articlenonprofits: warm, cuddly and incompetent
Tweet Research from the University of Pennsylvania found that people hold stereotypes about for-profit and non-profit organizations (i.e. companies and charities) that influence their consumer...
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